2010 World Cup Merchandise
The Sound of Support
Whether you are supporting the England squad in the World Cup, or your local team at their home ground, you want to let the crowd know you are there – behind your heroes every step of the way. Clap-banner not only creates an exciting visual and sound experience for fans to demonstrate support of their team in a local stadium or international arena, it is also one of the most effective and unique ways to create brand awareness and for sponsors to advertise their commercial support!
 Clap-banner is an exciting crowd rouser. Available in small quantities, it is produced in the UK by Clap-banner the sole and exclusive manufacturers. Clap-banner is fully copyright and trademark protected, eco-friendly, biodegradable and can be printed in full colour with text, logos and images on both sides, using recycled material and delivered folded, ready to use.
Clap-banner clients include LG, Boots, Nationwide, McDonalds, Ballygowan, Blue Square, Transport for London, Arsenal FC, Fulham FC, Birmingham City FC, Munster Rugby, Bath Rugby, IRFU and UEFA. The company also supplies the FA with Clap-Banners® for all-England home games at Wembley Stadium.
When June arrives (and with it the World Cup 2010) our ears could be ringing from the sound of the Vuvuzela – a very popular horn used at sporting events. They do bring a few problems though! Vuvuzela's are classed as an instrument in South Africa. To make the Vuvuzela sound, it must be blown like a trumpet. This can be hard for children or anybody not musically minded. They are also very large.
 The Mega Horn, from TBM Marketing, combats this by being small and working just like a whistle. Anyone can use the Mega Horn and with it being small it’s much easier to carry and store and, of course, full branding is available.
The retro/traditional style football rattle from 4imprint is most famously used by football fans, but is great to use at any sporting event to get your logo noticed. And while we are dealing with nice, noisy sports event merchandise, let’s hear it for the ever-popular whistle. A great promotional item that will be appreciated by football loving kids and big kids alike!
 But all this noise could be stressful, and if so, you need a Football Stress Keyring, also from the 4imprint team. It’s a useful footballing souvenir that will be well received by footie fans.
Waving the Flag
 Inspire Promotions is hoping that St George car flags will be as popular during the 2010 FIFA World Cup South AfricaTM as they were for the World Cup 2006, when it was impossible not to notice the St George car flags flying from almost every car and van in the build up and during the tournament. Inspire offers car flags with company branding in up to five colours. Lead-time is 35-40 days and the minimum quantity is only 500.
 Flags and Flagpoles (a division of One Stop Promotions) supplies hand flags (pictured) as well as, larger flags, flagpoles and banners and anything else football related (how about an England wig?), all available on the company’s dedicated world cup website.
Moving from flags to flag-decorated memo/business card holders, Zoogee World Inc. supplies super strength magnet pins, which can be produced in any shape and size at low 100 unit minimums without setup or die charges.  The company’s most popular sports item is the customisable mini flags versions, with a full-colour domed imprint and exclusive, executive style packaging.
Footballs made of Steel
 Jnius Design brings us the football or rugby ball made out of sheet metal. Any sheet metal can be used: stainless, copper, brass, mild steel, prepainted steel, etc. The ball comprises 32 parts, 20 hexagons and 12 pentagons, and once assembled, the ball is so strong that it can be used as real football, (but I won’t recommend it...) so it will not break into pieces. The ball can be branded with engraved logos, text or pictures.
The metal ball would prove a long lasting memento for players themselves, with their own name or engraved onto it, or for clubs/teams to give to coaches/trainers or it could be just the business gift to give to the sports enthusiast.
Keeping Cool
 For summer sports, these hand fans from Fantastica offer the opportunity to have your logo seen all over the arena. Or they can be used for direct mail campaigns, as give-away at exhibitions or any summertime event. These folding paper or fabric fans can be branded with a full colour logo on one or both sides.
There’s nothing so cooling as a cold drink at a hot event and Sports Asia supplies cool bags with all over print using Printed OPP film laminated with PE woven cloth and EPE foam laminated with aluminium-film and water-proof PE lining.  Other features include:
- Materials are 100% raw, recyclable, eco-friendly
- Printing ink in Food package grade
- Max.13colours by rotogravure eye-catching printing with CMYK full coverage
- 4-8hrs keep hot or stay cool subject to the environmental temperature
- Light weight but durable
- Easily cleaned for repeated use, waterproof at outside face, leak-proof at inside face
- Can even add bar coding for supermarket check out!
 Pacific West Marketing introduces The Hand Held Athletic Cool Pack and the Joey Jam Pack (pictured). The company also supplies sports activity water bottles. All are available with custom logos.
 Shaoxing County Xunuo Textile Co.,Ltd supplies a wide range of custom-embroidered and printed clothing including caps (example pictured), T-shirts, polos plus footballs, lanyards, coasters, pens, pencils and usbs.
Whatever your company profile, there’s a sporting accessory that could have your name on it!
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